m-Via Wins Award at 2008 Mobile Rules!

m-Via Wins Award at 2008 Mobile Rules!

m-Via’s Mobile Transaction Network stands out at Nokia-sponsored event

SAN FRANCISCO, CA – March 31, 2008 – m-Via Inc., the standard-bearer in mobile transaction technology and solutions, was recognized in a formal awards ceremony in San Jose, CA as a leading mobile innovator.

m-Via’s Mobile Transaction Network earned distinction as runner-up in the Mobile Rules! competition’s business plan category, besting hundreds of submissions from around the world and garnering praise from the judges for quality of the presentation, strength of the solution, and insight into the market.

Mobile Rules! is the world’s leading annual competition for business plans and applications in the mobile environment. The goal of the competition, which is organized by a consortium of the world’s leading technology and communication brands led by Nokia and FinNode, is to seek out entrepreneurs and developers who are creating new value, new revenue, and new services for mobile devices and the mobile lifestyle.

“Nokia is very pleased to announce the winners of the Mobile Rules! ’08 competition, who with their
ingenuity and entrepreneurial spirit typify an emerging wave tapping into today’s exciting convergence of mobility and the Internet,” said Tom Libretto, Vice President of Forum Nokia. “Open platforms and the millions of smartphone devices available today helping enable this new wave of entrepreneurs from around the globe to become drivers of the future global mobile marketplace through the innovative technologies, applications and business models they create today.”

“Obviously, we are thrilled to have been chosen from among such an impressive group of entrants for this award. It is especially satisfying to be recognized as an emerging mobile innovator by Mobile Rules!, an assemblage of the foremost leaders in mobile technology and services,” said Kenneth D. Kruszka, CEO of m-Via. “Beyond the accolades, this award also represents an acknowledgement that most mobile payments solutions in the market today are incomplete and that the key to releasing their full potential lies in m-Via’s Mobile Transaction Network, a global interoperable backbone for mobile transactions.”

About m-Via Inc.
m-Via Inc. is a leading innovator of mobile transaction technology, solutions, and services. m-Via delivers global transaction solutions that are easy to use, highly secure, and extremely cost effective. m-Via’s revolutionary MoTr™ application suite allows anyone with a cell phone to send, receive and transact money anywhere in the world. With a combination of standard, turn-key solutions, flexible best-in-breed technology, and specialized services, m-Via empowers financial institutions, community-based organizations, retailers, or any other group to provide their customers or members with convenient access to financial services wherever they are, whenever they want. More information about the company may be obtained at www.m-via.com.

MTxN selected as Mobile Rules! 2008 Finalist

We are very proud that Mobile Rules! has recognized m-Via’s Mobile Transaction Network (MTxN) as a 2008 Finalist in the Business Plan track:

“Mobile Rules! is the leading annual competition in the mobile world. The goal of the competition is to search for bright and fresh innovations and business plans that will bring the mobile business to a completely new level. Being a finalist in such a high-level rally is proof of your extraordinary creativeness, diligence and talent.”

Mobile Transaction Network (MTxN)
Not that long ago, minted coins were the only sanctioned currency, until paper money largely displaced coins. Then, paper money’s role in financial transactions was set aside by checks. Then credit cards and debit cards assumed the mantle of preferred form of payment. For all of these payment mechanisms, networks were created to handle currency and to protect the sanctity of the transaction.

Now, we are in the midst of yet another evolution of currency. Mobile payments are emerging and will soon become the dominant payment mechanism. However, the world is devoid of an appropriate financial network for this new paradigm.

But, coming soon from m-Via, the Mobile Transaction Network™ will solve this problem. The Mobile Transaction Network™ will provide the infrastructure and the ecosystem that is necessary for mobile payments to join the ranks of first-class payment mechanisms and assume the mantle of the preferred form of payment for years to come.